Vanguard· 1h ago· 1 min read
By KAYODE AKINYEMI
When Globacom Nigeria Limited (Glo) made its debut in the Nigerian market in 2003, not much expectation was placed on it as a late arrival into the telecommunications space owing to the first movers' advantage earlier enjoyed by two foreign mobile telecom firms that had entered in 2001. The odds were heavily stacked against the new entrant, as a significant chunk of the market had been shared by the two pioneers.
Again, being a wholly Nigerian enterprise in a sector and terrain that were largely unfamiliar, new, and uncharted, the omens did not look good. More daunting was the heavy capital outlay involved and the plethora of challenges to overcome in the areas of manpower, capital, and technical expertise, among others. For the lily-livered businesspersons, these challenges were enough to seek investment opportunities elsewhere.
However, Otunba Dr. Mike Adenuga…
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