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Sixers to receive Eagles-level TV exposure after signing LeBron James

Sixers to receive Eagles-level TV exposure after signing LeBron James

Yahoo Sports· 1h ago· 1 min read

The Philadelphia Eagles have occupied the city’s largest national television stage for years. LeBron James’ arrival gives the 76ers an opportunity to challenge that position. Front Office Sports reported that the Sixers will receive the maximum allotment of 34 nationally televised games during the 2026-27 season. That represents 41.5% of their 82-game schedule, meaning more than two of every five Philadelphia games will be shown nationally.

LeBron James puts Sixers alongside Eagles as national TV draw The increase is dramatic. The Sixers appeared in 14 national games last season, but James has transformed them into the NBA’s premier marketing attraction. Only the New York Knicks , Los Angeles Lakers , Oklahoma City Thunder and Golden State Warriors received the maximum 34 national appearances in 2025-26.

Philadelphia should immediately join that group. The NBA delayed completing…

Continue reading at Yahoo Sports

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